FBC ASEAN 2025 is the leading international trade exhibition where businesses from Japan, Vietnam, and ASEAN countries connect to promote supply chains and technological innovation. This article will provide in-depth information about the event, from its scale, outstanding activities, to how exhibition design and construction businesses can take advantage to make their mark and attract customers.
About FBC ASEAN 2025
History and objectives of FBC ASEAN
Founded in 2017, FBC ASEAN was established by NC Network Group (Japan), leveraging nearly 30 years of experience in connecting over 40,000 global manufacturing companies. By 2025, the event will enter its 9th year, and will build long-term business relationships through direct and online trading models. The exhibition focuses on supporting the manufacturing industry supply chain, from metalworking, electronic components, to automation solutions and smart factories.
Time and venue of FBC ASEAN 2025
The dates and venues of exhibition are carefully selected to ensure the best convenience and support for exhibition and trade activities. Below is detailed information to help businesses plan effectively.
- FBC ASEAN 2025 takes place from 17 to 19 September 2025, from 9:00 to 17:00 daily.
- Location: At VEC National Exhibition Fair Center, Dong Hoi, Dong Anh, Hanoi.

Scale and participants at FBC ASEAN 2025
Exhibition is expected to attract approximately 400-500 booths and around 10,000 visitors in Vietnam, with 80% of them being manufacturing companies from Japan, Vietnam, China, and other ASEAN countries. Major corporations, including Panasonic, Tiger, Fuji Films, and Samsung, will participate to seek suppliers, generating an estimated transaction value of USD 20 million.
The event is not only for manufacturers but also extends to service providers. According to statistics, 98% of businesses are satisfied with the investment cost, and 95% plan to return, affirming the sustainable attraction of exhibition.
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Highlights of FBC ASEAN 2025
FBC ASEAN 2025 is not only a product showcase but also offers scheduled trade events, specialized seminars, and solutions to improve supply chain efficiency. Participating businesses can take full advantage of these activities to increase connections and attract potential customers.
Products and services on display at exhibition: The exhibition covers the entire manufacturing value chain, from sheet metal processing, casting, forging, electronic components, to robotics and smart factory solutions. Businesses can also showcase ancillary products such as management software, transportation services, or labor protection equipment.
FBC ASEAN 2025 Appointment-based Trading: FBC ASEAN’s appointment-based system allows businesses to arrange up to 10 meetings per day via the online platform, ensuring efficient connections with major buyers from Japan and ASEAN.

Design and construct effective booths at FBC ASEAN
Design and construct effective booths at FBC ASEAN
To stand out at trade fairs Vietnam, booths should focus on interactivity – for example, incorporating 3D models or AR/VR to attract and engage visitors. When developing display booth ideas, businesses can work with an experienced exhibition contractor like Gia Long, who offers full-service support from concept to construction and ensures the design aligns with the manufacturing theme. Prioritizing open layouts, effective lighting, and sustainable materials will also help meet the latest exhibition trends.
Tips to optimize exhibition space at FBC ASEAN 2025
Integrate interactive screens to showcase products virtually, prepare high-quality printed materials, and assign knowledgeable staff to assist throughout the event. If your company is looking for an exhibition contractor with international experience in booth design and proven capability at major trade fairs in Vietnam, Gia Long is a trusted partner that can help you turn creative display booth ideas into a high-impact presence at exhibition.

In short, FBC ASEAN 2025 is a golden opportunity for manufacturing enterprises to not only expand their network of partners but also affirm their capacity through professional product display. Booth design at FBC interactive, modern, and industry-friendly displays will play a key role in attracting visitors, creating brand impressions and promoting real-world collaboration opportunities throughout the exhibition.
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